Capturing readers’ attention by referring to something greater than you
November 5th, 2009Unless your name is Houellebecq, readers are generally not interested in what you say. They have hundreds of emails waiting, Facebook friends are begging for their attention, and they must check their twitter mentions every ten seconds. So it’s of the utmost importance to get their attention right when they start reading.
Continue reading Capturing readers’ attention by referring to something greater than you














